I was given 15 minutes to create a 5-minute presentation about Apollo.io. While exploring potential AI software, I noticed it included sales and marketing features. I wondered if it was CRM software, which I had already worked on, so I chose Apollo AI. I started by visiting the website and creating a trial account. I then reviewed the software’s features and involved my colleague Bryce to help create a client list. I successfully invited him to my database. Next, I compared the price of Apollo’s CRM software to others and found it was substantially cheaper, making it a more viable option. After completing our research, we were asked to present not our findings, but the process itself, and were assessed on our ability to think quickly and adapt.